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책 정보
· 분류 : 외국도서 > 경제경영 > 기업윤리/에티켓
· ISBN : 9789814687102
· 쪽수 : 592쪽
· 출판일 : 2016-01-01
목차
About the Authors
Acknowledgements
Unit 1 Workplace Communication Today
1. Communication Skills as Career Filters
Unit 2 The Business Writing Process
2. Planning Business Messages
3. Composing business Messages
4. Revising Business Messages
Unit 3 Communicating at Work
5. Electronic Messages and Digital Media
6. Positive Messages
7. Negative Messages
8. Persuasive Messages
Unit 4 Reports and Proposals
9. Business Plans and Proposals
10. Informal Reports
11. Writing Formal Business Reports
UNIT 5 Professionalism, Teamwork, Meetings and Speaking Skills
12. Professionalism at Work: Business Etiquette, Ethics, Teamwork and Meetings
13. Business Presentations
UNIT 6 Employment Communication
14. The Job Search, Resumes and Cover Letters
15. Interviewing and Following Up
UNIT 7 Analyzing Ethical Situations in Business Communication
16. Ethics in Business Communication
Integrative Cases
Appendixes
Grammar/Mechanics Handbook















