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· 분류 : 국내도서 > 대학교재/전문서적 > 인문계열 > 인문학 일반
· ISBN : 9791190205221
· 쪽수 : 204쪽
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목차
Foreword
Michel Hockx (University of Notre Dame)
Preface
Yeonhee Yoon (University of Notre Dame) and Kiwoong Yang (Hallym University)
About the Contributors
Part 1: K-Pop as a Gateway to Korea
Chapter1
Exuberant Hallyu and Formidable Students: Two Faces of South Korean Youth Culture?
Susan D. Blum (University of Notre Dame)
Chapter 2
Korea’s Place in the World: Its Effort to Enhance Soft Power
Jaewoong Lee (Ministry of Foreign Affairs, Republic of Korea)
Part 2: Identity-dimension of the Korean Wave
Chapter 3
(Re)Imagined Communities: Korean Diaspora, Identity, and Pop Culture?
Ji-Yeon Jo (University of North Carolina-Chapel Hill)
Chapter 4
Drama Consumption in Transnational South Korea: Korean American Women and Intraethnic Othering?
Adrienne Lo (University of Waterloo), Megan Rim (University of Michigan), Lee Jin Choi (Hongik University), and Nancy Abelmann (University of Illinois at Urbana-Champaign)
Part 3: Interest-dimension of the Korean Wave
Chapter 5
A Hybrid Model of Bridging Nation Branding and Country Image: A Case of the Korean Wave?
Jaebeom Suh (Kansas State University)
Chapter 6
Yet to Crest: The Korean Wave and Korean Language Learning?
Yeonhee Yoon (University of Notre Dame)
Part 4: Power-dimension of the Korean Wave
Chapter 7
The Anti-Korean Wave in Japan: Identity Clash
Yeonhee Yoon (University of Notre Dame)
Chapter 8
The Korean Wave as a Soft Power?
Kiwoong Yang (Hallym University), Maddalena Ciesa (Max Mara)
Part 5: A Rivalry with the Korean Wave
Chapter 9
Between Fans: History and National Identity in Online Debates on Axis Powers Hetalia?
Kathryn Hemmann (George Mason University)
Chapter 10
Lost and Found in “Cool Japan”?
Heather Bowen-Struyk (DePaul University)
Appendix: Trends of the Korean Wave
The Korean Wave in the World Seen through Statistics?
Kiwoong Yang, Kyungeun Lee and Jeounghwa An (Hallym University)
Index