The Consultant's Guide to Results-Driven Business Proposals: How to Write Proposals That Forecast Impact and ROI

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· 제목 : The Consultant's Guide to Results-Driven Business Proposals: How to Write Proposals That Forecast Impact and ROI (Hardcover) (How to Write Proposals That Forecast Impact and Roi)
· 분류 : 외국도서 > 경제경영 > 화술/협상/프리젠테이션
· ISBN : 9780071638807
· 쪽수 : 322쪽
· 출판일 : 2010-01-01

1. Part One: The Value Proposal Process
2. The Value Evolution
3. The Proposal Process
4. Developing Powerful Objectives Your Client Will Love
5. Proposal Content
6. The Powerful Message

7. Part Two: Forecasting
8.Forecasting Input and Reaction
9. Forecasting Learning and Application
10. Forecasting Impact and ROI

11. Part Three: Service Quality
12. Service Standards
13. Service Guarantees
14. Part Four: Case Studies