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· 분류 : 외국도서 > 경제경영 > 기업윤리/에티켓
· ISBN : 9780230006898
· 쪽수 : 318쪽
· 출판일 : 2006-09-15
목차
List of Tables List of Figures Acknowledgements Foreword; H.Roels Executive Summary: Inside the Mind of the Stakeholders; U.Steger PART 1: STAKEHOLDERS AND CORPORATE RESPONSIBILITY - AN OVERVIEW The Hype behind Stakeholder Pressure; U.Steger Getting into the Minds of Stakeholders: Framework and Methodology; O.Salzmann Stakeholder Dynamics; O.Salzmann, A.Ionescu-Somers & S.Tywuschik Stakeholders and Corporate Sustainability; U.Steger, F.Baptist, J.Prinzhorn, O.Salzmann, A.Nick & S.Tywischik What Is it with Stakeholder Pressure?; U.Steger PART 2: STAKEHOLDER REPORTS Financial Institutions - Corporate Sustainability as a Significant Niche?; A.Nick Communities and Cities: Local Players in Corporate Sustainability; O.Salzmann & J.Prinzhorn Governments: The Challenge of Addressing Corporate Sustainability at the Macro Level; F.Baptist NGOs: Catalysts of Corporate Sustainability; J.Prinzhorn & O.Salzmann Consumer Organizations: Aligning Corporate Sustainability and Consumer Interest; A.Ionescu-Somers Media: Indifferent Observers of Corporate Sustainability; S.Tywuschik Corporate Customers and Suppliers: How Companies Influence other Companies; A.Ionescu-Somers Unions: On the Backseat of Corporate Sustainability; O.Salzmann & J.Prinzhorn Appendix 1: Interview Guidelines Appendix 2: Self-completion Questionnaire Index















