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· 제목 : New Venture Management : The Entrepreneur's Roadmap for Development, Management, and Growth (Hardcover, 3 ed)
· 분류 : 외국도서 > 경제경영 > 창업/사업
· ISBN : 9780367472368
· 쪽수 : 356쪽
· 출판일 : 2020-12-29
· 분류 : 외국도서 > 경제경영 > 창업/사업
· ISBN : 9780367472368
· 쪽수 : 356쪽
· 출판일 : 2020-12-29
목차
Part 1: New Venture Opportunities 1. New Ventures: The Quite Giant 2. Ideation: The Concept 3. Venture Choices: The Pathways Part 2: New Venture Development 4. Marketing: The Customer 5. Legal Considerations: The Parameters 6. Strategic Pricing: The Hook Part 3: New Venture Finances 7. Startup Capital: The Injection 8. Financial Statements: The Scorecard 9. Financial Analysis: The Gauges Part 4: New Venture Growth 10. HR and the Development of Teams: The People 11. Successful Business Plans: The Compass 12. Scaling Ventures: The Future
