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· 분류 : 외국도서 > 경제경영 > 창업/사업
· ISBN : 9781032740508
· 쪽수 : 368쪽
· 출판일 : 2025-01-29
목차
Contents
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Preface?
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?Part I: The Innovative Organization (I-Organization)
1.????? Understanding the Innovative Mindset
2.????? The Process of Corporate Innovation
Part II: Individual Innovation Skills (I-Skills)??
3. Unleashing Individual Creativity?
4. Managerial Skills for the Innovation Process??
Part III: The Design Function in Innovation (I-Design)??
5. The Design Thinking Process?
?6. Design-Driven Innovation??
Part IV: Organizational Innovation (I-Teams)??
7. Measuring Corporate Innovation?
8. Human Resource Management in Corporate Innovation?
9. Teams-Based Innovation??
Part V: Acceleration of Innovation (I-Solution)??
10. Innovation to Commercialization?
11. Effective Innovation Plans?
12. Scaling Momentum for Disruption?
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Appendix
A Complete Innovation Plan-
“The Aquafresh Teacher Academy for GSK in Africa”
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