책 이미지

책 정보
· 분류 : 외국도서 > 언어학 > 커뮤니케이션 연구
· ISBN : 9780367770143
· 쪽수 : 158쪽
· 출판일 : 2023-09-25
목차
Seongseop (Sam) Kim and Steve Pan
Part I - Visuals and Travel Stimulation
1. How are food value video clips effective in promoting food tourism? Generation Y versus non?Generation Y
Seongseop (Sam) Kim, Ja Young Choe and Suna Lee
2. Flying with Nicole Kidman or Jennifer Aniston? Brand funnel stages’ influence on brand personality
Filareti Kotsi and Natasa Slak Valek
3. Investigation of the technology effects of online travel media on virtual travel experience and behavioral intention
Youngjoon Choi, Benjamin Hickerson and Jinsoo Lee
Part II - Visuals and Film Tourism
4. Perceived values of TV drama, audience involvement, and behavioral intention in film tourism
Seongseop (Sam) Kim and Sangkyun Kim
5. Segmentation of potential film tourists by film nostalgia and preferred film tourism program
Seongseop (Sam) Kim and Sangkyun (Sean) Kim
6. Immersion in film tourist experiences
Yannik St-James, Jessica Darveau and Josyane Fortin
Part III - Visuals and TV Travel Programs
7. The role of visual media in religious tourists’ destination image, choice, and on-site experience: the case of Tinos, Greece
Matina Terzidou, Dimitrios Stylidis and Konstantinos Terzidis
8. Reality television portrayals of Kavos, Greece: tourists behaving badly
Nicola Williams-Burnett, Heather Skinner and Julia Fallon
9. (Re)negotiating authenticity through virtual travel: a case study of Law of the Jungle, a Korean reality travel program
Sohye Kim, Sanghun Park, Carla A. Santos and Kimberly J. Shinew