The Ultimate Book of Influence: 10 Tools of Persuasion to Connect, Communicate, and Win in Business (Paperback)

Foreword ix

About Chris Helder xi

Introduction: the new reality xiii

Part I Influencing yourself — action and clarity 1

1 Tool number 1: breaking down the e-wall 3

2 Tool number 2: the butterfly 15

3 Tool number 3: the sunset 25

Part II Influencing others: getting your own way 45

4 Tool number 4: act as if 47

5 Tool number 5: FORD 65

6 Tool number 6: positive, positive, positive — negative 83

Part III Reading people 95

7 Tool number 7: the colours 97

8 Tool number 8: reading body language 117

Part IV Selling and winning: certainty and simplicity 133

9 Tool number 9: same, same but different 135

10 Tool number 10: move to the side 149

Conclusion 163

Appendix: How are you tracking? 165

Special acknowledgements 171

Index 173