Advances in Tourism Destination Marketing : Managing Networks (Paperback)

Part 1: Destination Marketing and Management  1. Research in Tourism Marketing: An Analysis of Topics & Methodologies  2. Diversity, Devolution and Disorder: The Management of Tourism Destinations  3. Success Factors of Tourism Networks  4. Strategic Positioning and Performance of Tourism Destinations  Part 2: Destination Branding  5. A Movie Map Conversion Study: A Case Study of ‘Pride & Prejudice’   6. Music-Tourism Networks: A Study of Three Festivals in Queensland  7. Destination Brand Licensing  8. Destinations as Gadgets: Co-Creating a Sportive Identity for Voss  Part 3: Destination Networks  9. Networking Approaches for Sustainable Destination Management 10. Tourism Destinations: A Network Analysis of the Web Space  11. Rodolfo Baggio & Magda Antonioli Corigliano  Part 4: Vacation Decision Making & Choice  12. Influence of Women’s Lifestyles on Holiday Decisions  13. Access and Use of E-commerce in the Spanish Tourism Market  14. The Formation of Destination Choice Sets: An Interpretive Approach  15. Risk Perceptions and Risk Reduction Strategies as Determinants of Destination Choice  16. Identification of Important Service Factors in Group Package Tours  Part 5: Consumer Experiences & Perceptions  17. Holiday Resort Visitor Motivations and their Relationship with Satisfaction  18. Building a Tourist Typology Based on Motivations for Visiting a Cultural City  19. Effect of Complaint Management on Loyalty versus Probability of Ending Relationship