스마트 TV 글로벌 동향 및 혁신기술 트랜드

제 1장 스마트 TV 글로벌 동향
1. 스마트 TV
1-1. 제품개요
1) 스마트 TV의 정의
2) 스마트 TV 관련 단말 시장
1-2. 시장동향
1) 세계시장
2) 한국시장
1-3. 기술 및 표준화 동향
1) 방송 사업자 중심의 기술 개발 동향
2) 웹 서비스 진영 중심의 기술 개발 동향
1-4. 업계동향
1) 현재 시장 상황
2) 스마트 TV 사업 모델 분포
3) 주요 업체별 현황
2. 스마트 TV 서비스
2-1. 서론
2-2. 스마트TV 서비스 관련 동향
1) N-스크린 서비스
2) 개인 맞춤형 지능형 서비스
3) 증강 방송 서비스
4) 광고 서비스
5) 소셜 서비스
2-3. 스마트TV 서비스 전망
2-4. 스마트TV 서비스 활성화 방안
2-5. 결어
3. 스마트TV 광고 시장 및 기술 동향
3-1. 스마트TV의 진화
3-2. 스마트TV 사업자 동향 및 전략
3-3. 광고시장의 변화 및 스마트 광고
3-4. 스마트TV 광고 기술 동향
3-5. 결어
4. 스마트TV 검색 서비스 기술 동향
4-1. 서론
4-2. 스마트TV 개발동향
1) 애플TV
2) 구글TV
3) 삼성 스마트TV
4) LG 스마트TV
4-3. 스마트TV 검색 서비스
1) 시맨틱 기반 검색 서비스
(1) Quintura
(2) 마이크로소프트 Bing
(3) Wolfram Alpha
(4) 한국과학기술정보연구원 Onto Frame 서비스
(5) 네이트 시맨틱 검색 서비스
(6) 네이버랩 시맨틱 영화검색 서비스
(7) 솔트룩스 Owlim
2) 소셜 네트워크 기반 검색 서비스
(1) 모토로라 Ambient Social TV
(2) CBS Social Viewing Room
(3) Tunerfish
4-4. 결어

제 2장 스마트 TV 혁신기술 트랜드
1. 스마트 TV 혁신기술 트랜드
1-1. Beyond TV, Interactive IPTV
1-2. Buddy TV, Buddy TV Guide App
1-3. Buddy TV, U-verse IP platform
1-4. Buddy TV, Clip Sync Social TV Platform
1-5. Click, New platform for seamless sync screens
1-6. Clip Sync, Social TV Platform
1-7. Clip Sync, Clip Sync Moments
1-8. Dijit, Universal Remote Control App
1-9. Dijit, universal remote for your entertainment system
1-10. Dijit, Beacon™ Universal Remote Control System
1-11. Dijit, Mobile Application With Roku Features
1-12. Dijit, Identity for universal remote + social TV app for mobile devices
1-13. Dijit, Personal Media Assistant Mobile Application
1-14. Dijit, Beacon Universal Remote controls an entire entertainment system from a mobile device.
1-15. Fanhattan, New digital entertainment discovery service
1-16. Fanhattan, iPad App
1-17. Fanhattan, One app to rule your iPad video
1-18. Get Glue, Social hub for Entertainment
1-19. Get Glue, Digital Entertainment trend
1) Social TV and the iPad Transform the Boob Tube
2) Spotify and Subscription Streaming Disrupt Music Industry
3) Movie Marketing is Socialized
4) Casual Gaming Gets Serious
5) Netflix Implodes
1-20. Google, Top 10 Social Web Products of 2011
1-21. Into Now, Sound Print technology
1-22. i.TV, TV Guide channel
1-23. Kaibi, Social TV app.
1-24. Kick Four, Social TV; Bring friends together online around favorite TV shows
1-25. Leanin, Revolutionary new way for viewers of TV
1-26. Leanin, Social Video Player
1-27. Loyalize, Social TV platform
1-28. Loyalize, Social TV software
1-29. Loyalize, Social TV platform
1-30. Loyalize, Social TV platform
1-31. Loyalize, Social TV platform
1-32. Loyalize, Second-screen technology platform
1-33. Miso, Synchronized Social TV
1-34. Miso, Synchronized Social TV
1-35. Miso, Social TV app gallery
1-36. Miso, Synchronized Social TV
1-37. Numote, 'Social remote control' for iPhone, Android, and TV
1-38. Numote, Mobile Television Remote
1-39. Philo, TV check-in
1-40. Philo, TV check-in
1-41. Philo, Social TV Platform-TV check-in
1-42. Screach, Social TV platform
1-43. Screen Tribe, Social community app
1-44. Social Guide, free mobile app and Web dashboard for TV fans
1-45. Social Guide, Mobile app and Web dashboard for TV fans
1-46. Social Guide, Integration of social web communication and TV viewing
1-47. Social Guide, TV Guide App
1-48. Starling, new social TV platform
1-49. Starling, Social TV and the Emergence of Interactive TV
1-50. The Channer, Social Mobile TV Tuner
1-51. The Channer, Social Mobile TV browser
1-52. tv Chatter, free social TV application for the iPhone
1-53. Tv Tak, Augmented Reality
1-54. Tv Tak, Innovative developer of video content recognition mobile applications
1-55. Tv Tak, iPhone App for “TV Show Detection”; Unique patent-pending algorithms for Instant recognition of TV shows
1-56. TV moment, TV moment provides chat rooms, social functions and check-ins
1-57. TV Tune-In, TV Tune-In Audience Engagement Platform
1-58. Video Live, web-based video streaming
1-59. Vloop, Social TV Platform
1-60. Vloop, solutions for monitoring digital video delivery
1-61. Vualla, Ultimate social TV companion
1-62. Watch Party, Social media to connect television viewers over the Internet
1-63. yap.TV, Yap.TV for iPhone and iPod touch
1-64. yap.TV, yap.TV 3.0 for High-Definition Social TV on iOS
1-65. yap.TV, first interactive social TV guide on the second screen
1-66. Samsung, Smart TV
1-67. Samsung, Smart TV-"Super OLED" TV
1-68. Samsung, Smart TV platform
1-69. Samsung, Smart TV
1-70. LG, Smart TV
1-71. LG, Smart TV
1-72. LG, Smart TV
1-73. LG, Smart TV
1-74. LG, Smart TV
1-75. Mitsubishi, Stream TV
1-76. Mitsubishi, Stream TV
1-77. Panasonic, New Social TV Split Screen
1-78. Panasonic, Panasonic Viera Connect-enabled HDTV
1-79. Sony, Bravia smart 3D TVs
1-80. Toshiba, Next Generation 3D Smart TV
1-81. Toshiba, New 3D and Net TV
1-82. Apple, Connected TVs
1-83. Ti Vo, Ti Vo App for Android
1-84. Liberty Global, Horizon Next-Generation TV Platform
1-85. Microsoft, Xbox
1-86. Sony, Play Station 3D TV
1-88. Microsoft, Xbox 360
1-89. Intel, Smart TV software and services
1-90. Net flix, Netflix revolutionizes the way people watch movies
1-91. Net flix, Streaming devices
1-92. Apple TV, Integrated iOS-based Apple TV
1-93. Amino Communications, Mee Go Smart TV Working Group
1-94. ASUS, Smart TV Set-Top Box
1-95. XBox Media Centre, Boxee; open source software
1-96. TELE System, BLOBbox
1-97. D-Link, Smart TV Box
1-98. Google TV, New LG Google TV devices
1-99. Hisense, First Wi-Fi Enabled Smart TV
1-100. Insignia, Connected TV
1-101. LG, FiOS TV App On LG's Smart TV Platform
1-102. Logitech, Logitech Vid HD app for Google TV
1-103. Microsoft, Xbox 360
1-104. Mitsubishi, 3D Home Cinema TV
1-105. Nintendo, Wii U video game console
1-106. Neuros, Neuros Control Tablet 1002
1-107. Onkyo, First receivers with MHL connectivity and Insta Prevue source selection
1-108. Syabas, Pop box and Popcorn Hour set-top boxes
1-109. Panasonic, VIERA Connect™ Smart VIERA Apps
1-110. Panasonic, 1.4 GHz dual-core Smart TV chip
1-111. Philips, Net TV
1-112. Raw Voice, Tech Pod cast Network (TPN) App
1-113. Roku, Roku Streaming Stick
1-114. Seagate, Mobile App Enables Easy Streaming of Digital Content
1-115. Samsung, 55in Super OLED TV
1-116. Sanyo, Latest TV Tuners Feature Fresco Microchip Hybrid Receivers
1-117. Sanyo, World's first Android-based Smart Home robot
1-118. Sharp, 80-inch smart TV; 3D X-Gen
1-119. Sezmi, Multi-screen hybrid television platform
1-120. Sezmi, hybrid broadcast-broadband television platform
1-121. Sezmi, Wireless Hybrid TV Platform
1-122. Syabas, Pop box and Mediafly
1-123. TiVo, the world's first Smart DVR
1-124. Toshiba, Advanced 3D Smart TV
1-125. Vudu, Browser-Based Streaming
1-126. Vizio, HDTVs featuring Theater 3D™ technology and VIZIO Internet Apps?
1-127. Verismo, Broadband Entertainment Solutions for TV Anywhere Experience
1-128. Western Digital (WD), WD TV? Live™ Streaming Media Player
1-129. WD, WD Photos™ photo viewer app
1-130. Wy Play, Connected TV OS
1-131. Wyplay, Innovative TV-centric Operator software solutions
1-132. Yahoo, Connected TV Apps
1-133. Yahoo, New Connected TV Apps
1-134. VUDU, Xbox 360
1-135. Yahoo, Connected TV platform
1-136. LG Electronics, Smart TV Platform
1-137. Panasonic, VIERA Connect Platform
1-138. Philips, New Internet TV Platform
1-139. Philips, 7000 Series LED TV
1-140. Samsung, Smart TV Platform
1-141. VIZIO, Next-Generation VIZIO Internet Apps Plus??
1-142. VIZIO, Internet Apps Platform
1-143. Accedo, Accedo Smart App™
1-144. Chumby, chumby? Platform to Internet-Connected TVs, Set-Top Boxes and Blu-ray Disc? Players
1-145. Chumby, World’s First Stand-Alone App
1-146. Dreamer Corp., end-to-end cloud-based service platform for connected TVs
1-147. Flingo, TV App Platform
1-148. Flingo, First Application Publishing Suite for Smart TVs
1-149. L4 Media, First Comprehensive Video Everywhere Ecosystem
1-150. L4 Media, Panorama Television Widget Platform for IPTV Service Providers
1-151. Leo Novus, high performance browser-based Internet software platform
1-152. Leo Vous, New generation SMART TV connected technology
1-153. Mee Go, Mee Go Smart TV platform
1-154. Alphaline Entertainment
1-155. Amazon.com, LOVEFiLM
1-156. Amazon.com, Amazon Instant Video
1-157. Amazon.com, Amazon Elasti Cache - a Managed Caching Service in the Cloud
1-158. Blockbuster, Instant Streaming Movie Rentals
1-159. Best Buy, Cinema Now
1-160. Hulu Plus, Instant Streaming
1-161. Netflix, on-demand movie and TV
1-162. Netflix
1-163. Qriocity(Sony), video-on-demand service
1-164. VUDU, Browser-Based Streaming
1-165. Blinkbox, Video-On-Demand App
1-166. Maxdome, hybrid iCord HD+ receiver
1-167. Qriocity (Sony), Video On Demand powered by Qriocity™
1-168. Videociety, Philips Net TV
1-169. Viewster, Syabas Apps Market
1-170. Viewster, Viewster's Android and Bada 2.0 based mobile applications
1-171. Voddler, cloud based video-on-demand (VOD) service
1-172. Dijit, Human Touch to TV Control
1-173. Flingo, Smart TV App Publisher
1-174. Google, Anymote Protocol
1-175. LG Electronics, "How Smart Is Your 3D?"
1-176. MOVL, Connect Platform; Connecting Smart TVs with Mobile Devices
1-177. MOVL, Interactive Canvas
1-178. MOVL, proprietary MOVL Connect? Platform and innovative social applications
1-179. Philips, MULTI-PLATFORM SMART TV APPS
1-180. Samsung, Converged Apps
1-181. Skifta, Media Shifting Platform
1-182. Skifta, Skifta DLNA Media Shifting ‘Play To’ Solution
1-183. Audible Magic, Patented ACR solutions into its TV application solutions
1-184. Audible Magic, Embed Audible Magic’s Content Recognition Solutions
1-185. Civolution, Automatic Content Recognition (ACR) technology
1-186. Civolution, Real-Time Content Triggering Service
1-187. INVIDI, Addressable-Ad Patent
1-188. Samsung, New Smart TV Advertising Platform
1-189. Shazam, popular mobile app
1-190. Spot411, New Mobile-Device ‘Tags’ Link TV Ads, Shows to Online Content
1-191. Synchronize.TV, TV interactivity
1-192. Technicolor, Easily Accessible Content
1-193. Technicolor, Media Access Service Gateways
1-194. ACCESS, Advanced Solutions for Connected Home, Connected TV and OTT
1-195. ACCESS, First SDK for Android BML Browsers
1-196. ACCESS, Connected Home and Connected TV Software Solutions
1-197. Espial, TV Everywhere and Smart TV Solutions
1-198. Espial, On-Demand TV solutions
1-199. Oregan Networks, web services platform
1-200. LG Electronics, Life Cache Social Networking Gateway
1-201. Samsung, Content from HBO and MTV to US TV Apps Store
1-202. Toshiba, Advanced 3D Smart TV
1-203. AwoX, Digital Living Network Alliance (DLNA) solutions
1-204. Morega Systems, Qew Station II™ with Mo CA? for Streaming, Syncing
1-205. Morega Systems, Breakthrough Content Portability Technology that Supports TV Everywhere
1-206. Packet Video, Play Ready DRM Software Solution for Android
1-207. Packertvideo, Ultra Violet; Digital Entertainment Content Ecosystem
1-208. Plex, Netcast™ enabled HDTVs
1-209. Rovi, connected platform에서 interactive advertising 효과 평가
1-210. Rovi, connected TVs 평가
1-211. TVersity, Personal Entertainment Guide
1-212. TVersity, DLNA Streaming
1-213. justAd.tv, multi-device TV advertising platform
1-214. Miniweb, cloud-based video distribution platform for connected TVs
1-215. Rovi, Smart TV Advertising
1-216. Yahoo!, Connected TV Broadcast Interactivity
1-217. Hbb TV, global standard for hybrid entertainment services
1-218. You View, new subscription-free internet-connected TV service
1-219. Syncbak, mobile DTV
1-220. Syncbak, Mobile TV App for Broadcasters
1-221. Wi-Fi, Collaborate on Smart Grid Wireless Networking
1-222. AMIMON, wireless HD and universal mobile connectivity
1-223. Wireless HD, Next Generation Standard
1-224. Hillcrest Labs, Free space? Motion Engine™ and Scoop™ pointer
1-225. LG Electronics, Motion-control Remotes for 3DTVs
1-226. Active Video Networks, Voice-Controlled TV Navigation
1-227. Active Video, Cloud TV™, the cloud-based app platform
1-228. Clearleap, Clearleap’s Stream On Demand solution
1-229. Clearleap, TV Technology Platform Integrated at Verizon FiOS TV
1-230. mg MEDIA, Open4Content four screen platform
1-231. mgMEDIA, multi-device digital technology
1-232. Mini web, Connected TV Platform
1-233. Miniweb, Connected TV Services Platform
1-234. Rovi, newest digital home entertainment technologies
1-235. SyncTV, TV Everywhere systems for MSOs and programmers
1-236. Sync TV, multiple screens
1-237. Sync TV, connected-TV apps
1-238. Brightcove, Cloud content services
1-239. Brigitcove, End-to-end content app platform
1-240. Castfire, Video and audio publishing platform
1-241. Concurrent Computer Corp., real-time Linux? solutions
1-242. Concurrent Computer Corp., Unified Video Delivery Solutions
1-243. Endavo Media and Communications
1-244. Endavo Media, OTT Video Services Platform
1-245. Endavo Media, multi-screen platform
1-246. KIT digital, Connected Device Framework for Major Broadcast
1-247. Ooyala, INTEGRATION WITH INDUSTRY-LEADING PANASONIC VIERA CONNECT PLATFORM
1-248. Ooyala, Video Mind, Issues First Ever Video Index Report
1-249. Ooyala, MOBILE VIDEO PUBLISHING AND ANALYTICS SUITE FORiOS DEVICES
1-250. Red Bee Media, Red Player online video platform
1-251. TV Genius, Content discovery technology
1-252. the Platform, mpx Video Management System
1-253. The Platform, Video Publishing and Management
1-254. Unicorn Media, Unicorn ONCE™ technology platform
1-255. Unicorn Media, FLEXIBLE TECHNOLOGY PLATFORM
1-256. Tvinci, OTT Platform
1-257. Tvinci, Pay-OTT platform
1-258. Alcatel-Lucent, new Open Touch™ enterprise communications solutions
1-259. Cisco, Solution Technology Integrator
1-260. Ericsson, cloud service based on IMS architecture
1-261. Microsoft, Max A CD Contact Center Solution for Microsoft(R) Lync(TM) Server
1-262. Motorola, Motorola RAZR
1-263. Motorola, Three Next Generation Video Systems
1-264. Motorola, business support systems integration solutions for PTV deployments
1-265. NDS, NDS Snowflake™ user interface
1-266. NDS, Automotive Connectivity Middleware for Linux-based Infotainment Systems
1-267. Nokia Siemens, Open platform for Operations Support System (OSS) integration
1-268. Technicolor, Integrated solution for unified communications
1-269. Bluestreak, Mach Blue XT platform
1-270. Blue streak Technology, Technology to Enable OTT Applications in Connected Devices
1-271. Cantina, Connected platform
1-272. easel TV, Connected TV Apps and Suggested TV Platform
1-273. Ensequence, cloud-based iTV Manager? interactive platform
1-274. Ensequence, iTV Manager Platform
1-275. Goo Me, Goo Me Interactive, an Over-The-Top (OTT) media solutions
1-276. Goo Me, "Over The Top" Solution Packages TV for ISPs
1-277. itaas, itaas application Party Shots
1-278. itaas, multiscreen TV Everywhere service; EBIF platform
1-279. MOVL, patented MOVL Connect Platform
1-280. MOVL, "Pokerfun" App for Google TV
1-281. Pushbutton, LOVEFiLM with PS3™
1-282. L4 Systems, Splat Interactive
1-283. Strategy & Technology, EBIF platform
1-284. Strategy & Technology, Complete, end-to-end solution for interactive television applications
1-285. Tata Elxsi Ltd., Next Generation Hybrid CPE
1-286. Wiztivi, turn-key interactive TV services