China CEO : Voices of Experience from 20 International Business Leaders (Paperback)

Foreword : China : A Must-win Market
Introduction : Opportunity and Challenge

Chapter 1 : Qualities of a Successful International Manager in China
Chapter 2 : Managing Chinese Employees
Chapter 3 : Working With Business Partners
Chapter 4 : Communicating With Headquarters
Chapter 5 : Facing Competitors
Chapter 6 : Bettling Intellectual Property Rights Infringers
Chapter 7 : Winning Over Chinese Consumers
Chapter 8 : Negotiating With the Chinese Government
Chapter 9 : Living in China
Chapter 10 : Conclusion

Appendix : Research Methodology
Index