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· 분류 : 외국도서 > 경제경영 > 금융/재정 > 일반
· ISBN : 9780471747475
· 쪽수 : 288쪽
· 출판일 : 2005-11-01
목차
Foreword.
Preface.
Acknowledgments.
1. The Blueprint Thesis: A Different Approach to Growth.
Part One: Create and Sustain a Breakthrough Value Proposition.
2. The Blueprint Value Proposition.
Part Two: Create and Sustain Exponential Revenue Growth.
3. Exploit a High-Growth Market Segment.
4. Marquee Customers Shape the Revenue Powerhouse.
5. Leverage Big Brother Alliances for Breaking into New Markets.
Part Three: Seizing the Opportunity to Create Exponential Returns.
6. Becoming the Masters of Exponential Returns.
7. The Management Team: Inside-Outside Leadership.
8. The Board: Comprised of Essentials Experts.
9. Linking the 7 Essentials.
10. Blueprint Companies for the Next Decade and Your Part in Them: An Epilogue.
Appendix A: Top 100 Blueprint Companies.
Appendix B: Delivering Breakthrough Benefits Drives Exponential Growth.
Appendix C: Assessing Management’s Focus, Drive, and Ability.
Appendix D: Methodology.
Endnotes.
Index.