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· 분류 : 외국도서 > 경제경영 > 비영리 기구 > 일반
· ISBN : 9781118691977
· 쪽수 : 84쪽
· 출판일 : 2013-05-13
목차
CHAPTER 1 Turn to Challenge Gifts to Bolster Gift Income (Pages: 4-80)
CHAPTER 2 Tried-and-Tested Retention Efforts (Pages: 10-15)
CHAPTER 3 Gift Clubs and Other Ways to Upgrade Donor's Giving (Pages: 16-23)
CHAPTER 4 Work to Broaden Your Donor Base and Raise More First-Time Gifts (Pages: 24-28)
CHAPTER 5 Turn to Board Members, Volunteers and Groups for Help (Pages: 29-35)
CHAPTER 6 Work to Improve Direct Mail Appeal Results (Pages: 36-42)
CHAPTER 7 How to Boost Phonathon Results (Pages: 43-47)
CHAPTER 8 Special Events Will Add to Your Bottom Line (Pages: 48-55)
CHAPTER 9 Raise More Annual Gifts Via Your Website, E-Mail (Pages: 56-63)
CHAPTER 10 Memorial, In-Tribute Gifts Offer Added Ways to Raise Funds (Pages: 64-68)
CHAPTER 11 Handouts, Collateral Materials Help Support Your Request (Pages: 69-73)
CHAPTER 12 Annual Giving Ideas and Examples Worth Doing (Pages: 74-80)
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