방송산업 실태와 유망전략기술 개발동향

방송산업 실태와 유망전략기술 개발동향


Ⅰ. 방송산업실태와정책동향························································ 23
1. 방송산업최근동향과주요이슈······························································ 23
1-1. 방통산업최근주요이슈································································ 23
1) 초고해상도UDTV 확산································································· 23
2) 스마트TV와스마트IPTV 경쟁가열············································ 23
3) 모바일방송과N스크린서비스일반화··········································· 25
4) 다채널방송서비스MMS) 분쟁······················································· 28
2. 국내방송산업현황··············································································· 29
2-1. 국내방송산업종합분석·································································· 29
1) 방송매체별사업자수······································································· 29
2) 종사자수························································································· 31
(1) 매체별종사자현황···································································· 31
3) 매출현황························································································· 33
(1) 시장규모······················································································ 33
(2) 지상파방송수익현황································································ 36
(3) 종합유선방송과중계유선방송수익현황··································· 37
(4) 위성방송수익현황······································································ 38
(5) 방송채널사용사업수익현황······················································· 40
4) 사업결합현황·················································································· 41
(1) 지상파방송사··············································································· 41
(2) 종합유선방송사··········································································· 42
(3) 방송채널사용사업자···································································· 44
2-2. 국내방송운영현황······································································· 46
1) 유료방송가입자현황····································································· 46
2) 채널운영현황·················································································· 50
3) 방송부가서비스현황····································································· 50
4) 프로그램제작과편성현황···························································· 52
(1) 지상파방송사··············································································· 52
(2) 종합유선방송사의제작과편성현황········································· 58
(3) 위성방송사의제작과편성현황················································ 58
(4) 방송채널사용사업자의제작과편성현황·································· 59
5) 프로그램유통현황········································································· 60
(1) 프로그램국내판매와구매현황·············································· 60
(2) 프로그램수출입현황································································ 61
2-3. 방송매체이용행태조사·································································· 64
1) 개요·································································································· 64
2) 조사결과주요내용········································································· 66
(1) 매체보유현황과이용································································ 66
(2) 매체중요도와미디어대체······················································· 68
(3) 유료방송가입현황···································································· 69
(4) 미디어이용시간분석································································ 70
(5) 지상파텔레비전방송이용행태················································ 72
(6) 라디오이용행태········································································· 72
(7) 유료방송이용현황과향후전망················································ 72
(8) DMB 이용행태··········································································· 75
(9) 인터넷방송이용행태································································ 76
(10) 스마트기기이용행태······························································ 77
3. 국내방송시장경쟁환경······································································· 79
3-1. 개요·································································································· 79
3-2. 국내방송시장별경쟁환경···························································· 82
1) 가입자확보시장············································································ 82
(1) 유료방송가입자확보시장······················································· 82
(2) 디지털유료방송가입자확보시장··········································· 83
2) 방송채널거래시장········································································· 84
(1) 지상파방송채널재전송권거래시장······································· 84
(2) 유료방송채널거래시장····························································· 86
3) 방송프로그램거래시장·································································· 87
(1) 외주제작방송프로그램거래시장············································ 87
(2) 지상파방송프로그램2차유통시장··········································· 88
4) 방송광고시장·················································································· 90
(1) 프리미엄방송광고시장····························································· 90
(2) 전체방송광고시장···································································· 91
4. 방송산업관련정책동향········································································· 93
4-1. 방송통신기본계획········································································· 93
1) 수립배경··························································································· 93
2) 주요추진경과·················································································· 94
(1) 환경조성···················································································· 94
(2) 경쟁력제고·················································································· 94
(3) 방통융합본격화········································································· 95
3) 방통융합시장본격화······································································· 96
4) 기본계획의핵심과제······································································· 98
4-2. 2013년방송통신연구개발시행계획·········································· 102
1) 개요································································································ 102
2) 추진방향························································································· 102
(1) 창의적핵심기술에집중투자·················································· 103
(1) 글로벌표준경쟁력강화························································· 103
(3) 현장에필요한창의적인재양성············································ 105
(4) 방송통신연구인프라확충····················································· 105
3) '13년도주요신규기술개발과제················································· 106
(1) 방송통신인프라······································································· 106
(2) 新서비스창출을위한R&D ··················································· 107
(3) 안전하고편리한ICT 환경조성··········································· 107
Ⅱ. 방송관련유망핵심기술개발동향········································· 111
1. 2013년도방송통신연구개발사업지원연구테마································ 111
1-1. 사업개요························································································· 111
1) 개요································································································ 111
2) 지원내용························································································· 112
(1) 지원규모및기간······································································ 112
(2) 지원분야···················································································· 112
1-2. 2013년방송통신기술개발사업연구과제별내용·························· 116
1) 모바일서비스분야-9개과제························································ 116
(1) 사용자중심5G 이동형개인셀원천기술개발···················· 116
(2) 초광대역기반100Gbps급칩간무선통신시스템············· 118
(3) 생체모방알고리즘Bio-Inspired Algorithm)을활용한통신기술연구121
(4) CCN 기반의다차원scalability를활용한5G 이동통신기술연구개발123
(5) 근접거리무전원데이터순간전송Zing) 기술개발··············· 126
(6) 단말협업형Giga급스마트클라우드릿핵심기술개발······ 128
(7) 소셜M2M 서비스개발··························································· 131
(8) 단말안테나고집적을위한Compact MIMO 기술개발······· 134
(9) 휴대단말기그라운드방사기술············································ 136
2) 미래인터넷분야7개과제······························································ 139
(1) 테라급코어라우터상용화개발············································ 139
(2) 캐리어급서비스인프라를위한SDN 핵심기술개발·········· 142
(3) 다수의이종클라우드자원을통합관리하는서비스브로커및
개방형빅데이터분석협업플랫폼개발································· 145
(4) OpenFlow 기반유무선장비통합제어·관리시스템개발· 150
(5)다양한IoT 서비스를위한액세스네트워크제어기술········ 153
(6) 스트리밍대용량링크드데이터를위한모델링및빅데이터처리기술55
(7) 신뢰성검증을겸비한대규모소셜스트림분석플랫폼연구57
3) 융합기술분야-5개과제································································ 160
(1) 영상객체인식기반지식융합서비스플랫폼개발················ 160
(2) 다수의고정형카메라기반특정보행자추적기술개발· 162
(3) 사회문제에관한도메인별이벤트추출및예측기술개발165
(4) 비정형빅데이터의입체시각화기술개발·························· 167
(5) 대용량지식처리용분산병렬추론플랫폼개발················· 169
4) 전파위성분야-8개과제································································ 173
(1) 생활전파에대한건강영향및보호대책연구····················· 173
(2) 광대역모바일핫스팟Hot-spot)용추가주파수발굴을위한
실측기반무선채널연구······················································ 175
(3) 인체근접무선통신기기의전자파인체노출량평가시스템개발···· 178
(4) 고성능전자파흡수조절기술및응용기술개발················· 180
(5) 전파기반의비접촉실시간헬스모니터링기술개발·········· 182
(6) 6.25KHz 디지털LMR RoIP 융합무선통신핵심기술개발185
(7) 차세대고효율VSAT 시스템및위성스펙트럼이용기술개발······ 187
(8) 위성통신용마그네슘필터핵심기술개발···························· 190
5) 정보보호분야-5개과제································································ 192
(1) 4G 망공격비정상트래픽탐지및대응기술개발··········· 192
(2) 안드로이드신규취약점탐지를위한모바일소프트웨어보안
테스팅도구개발········································································ 195
(3) 안드로이드어플리케이션의소스코드부정사용방지기술개발·········· 197
(4) 클라우드환경에서가상화네트워크및시스템의보안성평가를
위한보안스캐너개발······························································· 199
(5) 스마트단말용스트리밍유해컨텐츠차단기술개발·········· 201
6) 중기형분야-1개과제··································································· 203
(1) 차세대이동통신기반모바일응용서비스기반기술개발····· 203
7) 차세대방송분야-6개과제·························································· 205
(1) 주파수공유형지상파방송기술개발··································· 205
(2) 클라우드기반대용량실감미디어제작기술개발················ 208
(3) HFC망에서셀노드기반융합방송플랫폼기술··················· 210
(4) Volumetric 입체영상및음향구현기술······························ 213
(5) 4k 3D 영상취득시스템개발················································· 216
(6) 차세대양방향지상파방송시스템연구································ 218
8) 표준개발분야7개과제································································· 221
(1) 지상파및케이블기반3DTV 방송서비스표준개발·············· 221
(2) IEEE 802.15.8의완전분산형대상인식무선통신기술표준개발············ 223
(3) 스마트워크서비스공통구조및인터페이스표준개발·············· 225
(4) 파장무관메트로WDM 기술표준개발··································· 228
(5) 텔레스크린공통플랫폼기반공공서비스시스템표준개발· 230
(6) 클라우드서비스시스템보안레이어표준개발······················· 232
(7) 온라인청소년보호COP)를위한ID 검증기술표준개발····· 235
2. 산업융합원천기술개발사업과디지털V,방송관련연구개발테마···· 238
2-1. 2013년연구개발테마····································································· 238
1) 미디어제작및전송시스템개발················································ 238
(1) 필요성························································································ 238
(2) 연구목표···················································································· 238
(3) 지원기간예산추진체계···························································· 240
2) 웹오브젝트기반의다중통합촬영시스템개발표준연계 ······· 240
(1) 개요및필요성········································································· 240
(2) 연구목표···················································································· 241
(3) 기타사항···················································································· 242
2-2. 2012년연구테마············································································· 243
1) 비디오서버기술개발································································ 243
(1) 필요성························································································ 243
(2) 연구목표···················································································· 243
(3) 지원기간예산추진체계···························································· 244
2) ATSC 8-VSB 기반단일채널방송시스템기술개발··············· 244
(1) 필요성························································································ 244
(2) 연구목표···················································································· 245
(3) 지원기간예산추진체계···························································· 245
3) MaaS(Media as a Service)기반커뮤니티방송기술개발········ 246
(1) 필요성························································································ 246
(2) 연구목표···················································································· 246
(3) 지원기간예산추진체계···························································· 247
4) 콘텐츠포맷 미디어서버및스마트수신기기개발·················· 247
(1) 필요성························································································ 247
(2) 연구목표···················································································· 248
(3) 지원기간예산추진체계···························································· 248
Ⅲ. 부록방송산업통계 ·································································· 251
1. 방송산업개요························································································ 251
2. 프로그램제작과유통현황·································································· 266
3. 프로그램수출입현황··········································································· 289
4. 방송사업자의유무선서비스운영현황················································ 303
5. 유료방송현황························································································ 323
6. 기타········································································································ 375