경제학 : 시장경제의 원리

제1장 경제학적 사고방식

제 1 절 경제학이란 무엇인가······································ 1
제 2 절 자원의 희소성과 인간 행동································· 3
제 3 절 경제학적 사고방식: 일반인이 경제학자처럼 될 수 있는 8가지 방법··· 7
제 4 절 요약: 잊지 말아야 할 사실· ·································19

제2장 시장경제의 기초

제 1 절 자발적 교환·············································22
제 2 절 재산권의 중요성· ········································23
제 3 절 생산가능곡선···········································26
제 4 절 생산가능곡선과 교환······································32
제 5 절 거래비용· ··············································38
제 6 절 3가지 경제 과제와 경제체제································43

제3장 수요

제 1 절 소비자 선택과 수요의 법칙·································56
제 2 절 수요의 가격탄력성·······································66

제4장 공급

제 1 절 생산자 선택과 공급의 법칙·································79
제 2 절 공급의 가격탄력성·······································86

제5장 수요와 공급의 만남

제 1 절 시장가격의 결정· ········································92
제 2 절 수요와 공급 변화의 효과· ··································99
제 3 절 몇 가지 사례· ··········································101

제6장 수요와 공급의 응용: 정부 정책의 효과

제 1 절 가격통제· ·············································111
제 2 절 조세의 효과············································122
제 3 절 조세제도, 조세수입과 래퍼곡선· ····························126
제 4 절 보조금의 효과· ·········································130

제7장 기업과 기업가 정신

제 1 절 기업이란 무엇인가?······································136
제 2 절 이윤과 손실의 시스템····································145
제 3 절 생산과 비용············································148
제 4 절 기업의 의사결정과 비용··································156
제 5 절 기업가의 기능· ·········································160
제 6 절 기업의 사회적 책임과 윤리경영·····························162

제8장 기업의 가격 설정

제 1 절 가격수용자 ············································170
제 2 절 가격설정자· ···········································174
제 3 절 할인 · 할증 가격········································178

제9장 경쟁과 독점

제 1 절 경쟁 개념의 의미와 변천· ·································186
제 2 절 독 점···············································190
제 3 절 독점 및 경쟁 규제의 몇 가지 사례와 결과······················196
제 4 절 독점과 관련된 이슈· ·····································200

제10장 시장의 불안전성과 정부의 시장개입

제 1 절 외부성(Externality)· ·····································209
제 2 절 공공재(Public Good)····································219
제 3 절 정보의 비대칭성(information asymmetry)···················221
제 4 절 정부의 시장개입· ·······································224

제11장 전반적인 경제활동의 측정

제 1 절 국내총생산(Gross Domestic Product; GDP)··················231
제 2 절 GDP 측정과 그 한계·····································233
제 3 절 기타 국민소득계정······································239
제 4 절 실질GDP와 GDP디플레이터 ·······························242

제12장 실업과 인플레이션, 그리고 경기순환

제 1 절 실 업···············································255
제 2 절 인플레이션· ···········································261
제 3 절 경기순환· ·············································272

제13장 화폐

제 1 절 화폐의 생성과 변천· ·····································281
제 2 절 화폐의 기능············································289
제 3 절 화폐량의 측정· ·········································292
제 4 절 은행시스템과 화폐공급· ··································295
제 5 절 중앙은행이 어떻게 통화량을 조절하는가· ·····················299
제 6 절 통화팽창의 효과· ·······································301

제14장 경제안정화를 위한 경제정책

제 1 절 1930년대 대공황 ······································308
제 2 절 붐-버스트는 왜 발생하는가?·······························314
제 3 절 재정정책· ·············································322
제 4 절 바람직한 안정화 정책····································325

제15장 2008년 글로벌 금융위기

제 1 절 글로벌 금융위기 발발····································330
제 2 절 글로벌 금융위기의 원인··································332
제 3 절 글로벌 금융위기에 대한 대책·······························334
제 4 절 글로벌 금융위기 대책에 대한 평가···························336

제16장 경제성장

제 1 절 경제성장의 원천· ·······································343
제 2 절 경제성장이 각국마다 다른 이유·····························347

제17장 정부의 역할

제 1 절 기본적인 정부의 역할····································355
제 2 절 제한된 정부의 필요성····································362

제18장 국제무역

제 1 절 국제무역의 원리· ·······································370
제 2 절 무역장벽· ·············································372
제 3 절 보호무역의 논리 ········································377
제 4 절 국제무역의 변천· ·······································379

제19장 국제수지와 환율

제 1 절 국제수지· ·············································385
제 2 절 환율제도· ·············································390
제 3 절 환율과 국제수지· ·······································399