42 Years of Business Wisdom

PREFACE

PART I. YOUR MINDSET DETERMINES YOUR FUTURE
Words to the young businessmen
The power of positive thinking
The Enduring Significance of Honesty
What are the most important virtues that salespeople and managers should possess?
Be quick or lose your business
We have nothing to fear but fear itself
Cultivate your DIY abilities
Listen, understand, and produce timely solutions
Making sales is like finding a needle in a haystack
Never say never! Never ever give up!
Cultivate a Resolute Mindset for Fulfilling Commitments


PART II. AS YOU SOW, SO SHALL YOU REAP
Stay true to your principles & fundamentals
Achieving your sales and profit targets is a question of life and death
Revenue growth without market share gain is meaningless
The fundamental principles to increase your sales revenue
Effective Business Goal-Setting
Four steps to start a new business
New Product Development and Launch Process
Triumph through Innovation
From Tiny Seeds to Flourishing Bloom


PART. III UNFOLD YOUR DREAMS TO THE FULLEST
Can’t win or lead by simply doing what others do
Become a true professional in a competitive world
Work is an endless cycle of PACA. Action is most important!
Sell something that can add value to your customers
Technology sales and swift response, a sole path to survival
Those who have always sold cheap products find it difficult to sell expensive ones
Knowledge, Information, and Action (KIA) are 3 pillars of successful business
Create a system for sharing know-how, experiences, and success stories freely
Life is made up of life-long learning
Uniting for success: The power of teamwork


PART IV. STRATEGIES FOR PROFITABLE AND SUSTAINABLE BUSINESS GROWTH
Which customer will you target first?
Targeting decides the success rate in developing new customers
Visit your customers with either a clear purpose or goal
How to turn setbacks into triumphs
Have a passion for your customers
Key success factors in B2B transactions
What is needed for cross-selling?
Practical guidelines for distribution management
Overseas business manager’s key role and management points
How to ensure effective management and control over its overseas subsidiaries
Checkpoints in Sales Management


PART V. PROFIT FIRST: ESSENTIAL GUIDELINES FOR BUSINESS INTEGRITY
Business is not and should not be a charity
Sales are not over until the credit sales are correctly paid
Monitor and cross-verify the financial health of your customers
100 – 1 = 0, A simple typo can destroy a company


PART VI. THE IMPORTANCE OF ETHICAL MANAGEMENT
Ethical management is the cornerstone of a century-old enterprise
A true leader embodies self-sacrifice
Emotion far outweighs reason
If you want to know your weaknesses, ask your employees. Don’t ask once but ask again and again
The critical importance of Health, Safety, and Ethics in the workplace


PART VII. ESSENTIAL TIPS FOR BUSINESS SUCCESS IN THE METAL-CUTTING TOOLS INDUSTRY
What are the crucial aspects of a Successful Brand Strategy?
Seven strategie