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· 분류 : 국내도서 > 대학교재/전문서적 > 생활환경계열 > 관광학
· ISBN : 9791166470332
· 쪽수 : 483쪽
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CHAPTER 01 관광 개념과 특성 _ 2
① 관광의 개념과 의의………………………… 4
1. 관광의 개념 ········································································· 4
2. 관광의 의의 ······································································· 10
3. 관광의 역할 ······································································· 13
4. 관광의 구조 ······································································· 34
5. 새로운 산업인 관광산업 ·············································· 38
② 관광대상과 자원… ………………………… 47
1. 관광대상 ·············································································· 47
2. 관광대상의 현대적 특성 ··············································· 52
③ 관광자원의 개념과 분류… ………………… 57
1. 관광자원의 개념 ······························································· 57
2. 관광자원의 분류 ······························································ 59
④ 관광시설의 개념과 종류… ………………… 69
1. 관광시설의 개념 ······························································· 69
2. 관광시설의 종류 ······························································ 70
CHAPTER 02 관광 콘텐츠와 스토리텔링 _ 86
① 관광자원 콘텐츠의 개념과 의의…………… 88
1. 관광 콘텐츠(Tourism contents) ······························ 88
2. 관광 콘텐츠산업의 특성 ·············································· 90
② 스토리란 무엇인가?………………………… 95
1. 스토리의 개념 ···································································· 95
2. 스토리의 형태 ·································································· 96
3. 스토리텔링의 세 요소 ················································· 102
4. 스토리텔링의 효과 ······················································· 106
5. 스토리의 부문별 연구 ·················································· 107
③ 관광스토리의 이론과 실제… …………… 114
1. 관광 스토리텔링 개념 ··················································· 114
2. 관광 스토리텔링의 추진 과정 ··································· 116
④ 스토리텔링과 관광개발… ……………… 121
1. 관광산업의 융복합화 ···················································· 121
2. 문화콘텐츠 정책 방향과 적용 ··································· 127
3. 관광스토리텔링 사례 ·················································· 136
CHAPTER 03 관광개발 _ 142
① 관광개발의 유형과 영향… ……………… 144
1. 관광개발의 개념과 유형 ············································· 144
2. 관광개발의 영향 ··························································· 146
3. 관광개발 영향 요인 ····················································· 150
4. 관광개발의 주체 ···························································· 155
5. 관광개발의 유형 ··························································· 160
6. 관광개발계획의 구성 및 전개 ·································· 164
7. 관광개발계획시스템 ···················································· 166
8. 관광자원개발사업유형 ················································ 174
CHAPTER 04 자연 관광자원 _ 182
① 자연 관광자원… ………………………… 184
1. 자연 관광자원의 개념··················································· 184
2. 자연공원의 이용····························································· 188
3. 자연공원의 종류······························································ 193
4. 자연 관광자원 보호와 자원········································ 198
② 산악과 동굴자원… ……………………… 209
1. 산악 관광자원의 의의와 가치··································· 209
2. 산악 관광자원의 특색··················································· 215
3. 동굴 관광자원의 특색·················································· 222
③ 수변관광자원……………………………… 234
1. 하천 관광자원·································································· 234
2. 호수관광자원··································································· 238
3. 해안관광자원··································································· 246
④ 온천관광자원……………………………… 255
1. 온천의 형성원인 및 분류············································· 255
2. 온천의 분포와 의의······················································· 259
3. 한국의 온천······································································ 263
CHAPTER 05 문화 관광자원 _ 268
① 문화와 문화재… ………………………… 270
1. 문화의 개념과 본질························································ 270
2. 문화관광자원··································································· 273
3. 문화재의 현황과 분포·················································· 274
4. 국가지정문화재의 종류·············································· 280
② 사찰 및 민속자료… ……………………… 287
1. 가람의 종류······································································· 287
2. 사찰의 경관······································································ 289
3. 장승······················································································ 292
4. 당(當) ··················································································· 299
③ 성곽………………………………………… 307
1. 성곽의 발달······································································· 307
2. 성곽의 종류······································································· 313
3. 도성계획과 관광····························································· 319
CHAPTER 06 복합 관광자원 _ 338
① 농촌관광자원……………………………… 340
1. 농촌관광··········································································· 340
2. 외국의 농촌관광····························································· 346
3. 농촌경관자원·································································· 360
4. 향토음식자원·································································· 366
② 도시 관광자원… ………………………… 370
1. 도시 관광자원의 의의와 요소···································· 370
2. 여가·레크리에이션 이용·············································· 378
3. 도시공원자원··································································· 381
CHAPTER 07 위락 관광자원 _ 394
① 위락 리조트… …………………………… 396
1. 위락의 개념······································································· 396
2. 리조트의 개념과 개발·················································· 397
3. 복합 리조트의 개념 및 개발사례···························· 403
② 골프………………………………………… 409
1. 골프의 발달과 입지조건···············································409
2. 골프장의 현황과 시설····················································412
3. 골프의 대중화···································································414
4. 골프산업의 제약요인·····················································414
③ 스키………………………………………… 420
1. 스키의 발달과 입지······················································· 420
2. 스키의 특성 및 의의····················································· 423
3. 스키장의 시설 및 현황················································· 424
4. 외국의 스키장································································ 430
④ 크루즈·마리나…………………………… 433
1. 크루즈(Cruise)······································································ 433
2. 마리나 시설과 분류······················································· 438
3. 마리나의 입지조건 및 도입활동······························ 440
4. 마리나 현황과 사례························································ 441
⑤ 축제………………………………………… 450
1. 축제의 개념 및 기능·······················································450
2. 축제의 분류········································································457
3. 축제의 효과········································································461
참고문헌……………………………………………… 466