How Korean Brands Soar All over the World

Contributors, the Winners of the Competition

Preface : Introduction and Editor's Note

Keynote Paper
Searchin for the Korean Ways of Making a Dent in the Universe: Analysis of Top Winning korea Brands.

The Top 10 Winning Korean Cases from the Case Competition
S.M.Entertainment, a music entertainment company
Iconix's Pororo, a children's animation and container company
Lock & Lock, a household airtight food container company
Aurora World, a character toy company
Ahn Cheol-soo, one of the most admired mentors in Korea
Jump, a non-verbal performance
Lee Kun-hee, the chairmanof Samsung
Incheon International Airport, Korea's international airport
Woongjin-Coway, a water purifier service company
Jinro, a traditional Korean Liquor "soju" company

The Other Winning Cases

Appendix
The Winners of the Competition, team by team
The Top10 Selected Brands, Companies and Leaders
The 100 Eagle Members.
About KIMF and the Case Competition

About the Editos