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호텔 식음료 경영론

호텔 식음료 경영론 (박영기 외)

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책 정보

· 제목 : 호텔 식음료 경영론 (박영기 외) (4판)
· 분류 : 국내도서 > 대학교재/전문서적 > 생활환경계열 > 관광학
· ISBN : 9791166471827
· 쪽수 : 472쪽
· 출판일 : 2022-02-10

책 소개

호텔 식음료 경영에 관련한 영업장 경영의 전반적인 기초 이론과 각 레스토랑에서 일어나는 영업상의 특성 및 기능 중심의 실무적인 접근 방법에 근거한, 실현 가능한 서비스를 중심으로 저술된 '호텔 식음료 경영 입문서' 이다.

목차

Part 01 호텔 식음료의 일반적 이해



Chapter 01 호텔 식음료의 이해 / 4



제1절 호텔 식음료의 개요 ····································································································································· 4

제2절 호텔 식음료 부문의 역할과 성공요소······························································································ 6

제3절 호텔 식음료상품의 관리························································································································· 10





Chapter 02 호텔 식음료 서비스 조직과 직무 / 22



제1절 호텔 식음료 서비스의 이해··················································································································· 22

제2절 호텔 식음료 서비스의 조직과 직무································································································· 33







Part 02 호텔 레스토랑 경영



Chapter 01 호텔 레스토랑의 분류 / 50



제1절 호텔 레스토랑의 이해······························································································································ 50

제2절 레스토랑의 분류··········································································································································53





Chapter 02 호텔 레스토랑의 접객 서비스 실제 / 72



제1절 호텔 레스토랑의 접객서비스 실제·····································································································72

제2절 레스토랑 별 서비스································································································································ 105

제3절 호텔 레스토랑 서비스와 인 카운터(encounter)···································································· 170


제4절 호텔 레스토랑 서비스 기물의 종류 및 취급요령·································································· 183

제5절 테이블 세팅·················································································································································· 196





Chapter 03 메뉴 관리 / 200



제1절 메뉴 계획·······················································································································································200

제2절 메뉴 분류······················································································································································ 210

제3절 메뉴의 디자인과 구성··························································································································· 214

제4절 메뉴가격의 결정······································································································································· 218

제5절 메뉴분석과 평가······································································································································ 223







Part 03 호텔 연회장(Banquet) 경영



Chapter 01 호텔 연회의 개요 / 232



제1절 연회의 개념 및 특성·································································································································232

제2절 호텔연회의 경영조직 및 직무분석··································································································241





Chapter 02 호텔 연회 서비스와 예약업무 / 246



제1절 연회 서비스의 중요성 및 분류········································································································· 246

제2절 연회 예약업무··········································································································································· 249





Chapter 03 연회서비스 실무 / 256



제1절 테이블과 좌석 배열··································································································································256

제2절 연회서비스의 과정··································································································································262







Part 04 호텔 주장경영



Chapter 01 호텔 주장조직 및 직무분석 / 270



제1절 주장의 개요 및 조직······························································································································· 270

제2절 주장 직원의 직무분석···························································································································272





Chapter 02 음료의 정의 및 분류 / 274



제1절 음료의 정의 및 술의 제조과정··········································································································274

제2절 술의 제조과정············································································································································278

제3절 술의 분류·····················································································································································280





Chapter 03 칵테일(cocktail) 서비스 / 298



제1절 칵테일 서비스 개요와 분류··············································································································· 298

제2절 칵테일 기법 및 재료······························································································································305

제3절 칵테일 레시피(Cocktail Recipe)······································································································· 314





Chapter 04 와인(Wine) 서비스 / 326



제1절 와인(Wine)····················································································································································326

제2절 오크(Oak)통과 코르크(Cork)··········································································································· 339







Part 05 호텔 식자재 관리 및 위생관리



Chapter 01 호텔 식자재 관리 / 344



제1절 식자재 관리의 개요································································································································344

제2절 식자재 구매 관리····································································································································348

제3절 검수관리······················································································································································· 354

제4절 저장관리·······················································································································································357

제5절 출고관리······················································································································································· 366





Chapter 02 위생 및 식품 안전관리 / 368



제1절 레스토랑의 위생관리····························································································································· 368

제2절 식품의 안전성············································································································································372

제3절 음식제공 시 위생관리···························································································································377

제4절 레스토랑의 안전관리···························································································································· 381







Part 06 호텔 식음료 마케팅



Chapter 01 호텔 식음료 마케팅 개요 / 386



제1절 호텔 식음료 마케팅 개요 및 본질·································································································· 386

제2절 호텔 식음료시장 세분화····················································································································390





Chapter 02 호텔 식음료 마케팅 전략 / 392



제1절 호텔 식음료 마케팅 전략······················································································································392

제2절 인적판매(Personnel Selling)·············································································································· 399







Part 07 호텔 식음료 직원의 인적관리



Chapter 01 호텔 식음료의 인사관리 / 402



제1절 레스토랑의 인사관리·····························································································································402

제2절 인사고과······················································································································································· 412

제3절 승진 및 징계관리······································································································································ 421

제4절 임금 및 후생복지···································································································································· 425





Chapter 02 호텔 식음료부서의 교육훈련 / 428



제1절 교육훈련의 의의·······································································································································428

제2절 교육훈련 과정············································································································································ 431







Part 08 호텔 식음료 시설관리



Chapter 01 호텔 식음료 시설관리 / 438



제1절 식음료 영업장의 시설관리·················································································································438

제2절 연회장 시설관리·······································································································································441





Chapter 02 호텔 조리 시설관리 / 444



제1절 조리실의 시설관리································································································································· 444

제2절 조리실의 상·하수도관리·····················································································································447

제3절 조리실의 안전관리·································································································································448

제4절 조리실의 안전수칙·································································································································449





Chapter 03 호텔 식음료위생 시설관리 / 450



제1절 식음료위생 시설관리·····························································································································450

제2절 공익시설······················································································································································· 455



저자소개

하채헌 (지은이)    정보 더보기
● 경희대학교 관광대학원 석사(호텔경영전공) ● 순천향대학교 대학원 박사(관광경영전공) ● 식음료학회 선임이사 역임 ● 밀레니엄 서울힐튼호텔 식음료부 지배인 ● 경희대학교 호텔관광대학 강사역임 ● 동국대학교 전산원 강사역임 ● 서울시 교육청 교육심의위원회 위원역임 ● 연성대학교 호텔조리학과 겸임교수 역임 ● 현) 밀레니엄 서울힐튼호텔 식음료부 지배인 ● 현) 백석예술대학교 호텔관광학부 겸임교수
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